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The Kitsuné France Company SAS, doing business as Maison Kitsuné (French pronunciation: [mezɔ̃ kitsune]) is a French lifestyle brand founded in 2002 by Gildas Loaëc and Masaya Kuroki. Kitsuné operates as a premium fashion brand, a record label, an art gallery, and a chain of cafés and restaurants worldwide.
The name Kitsuné comes from the Japanese word kitsune (hiragana: きつね; kanji: 狐) meaning "fox". In Japan, the fox is said to have the power to change its appearance and its face; the many faces and appearances of the fox represent the different parts and directions of Kitsuné.
Kitsune (きつね, 狐) is the Japanese word for 'fox', which is featured prominently in their ready-to-wear collections. Kitsuné Musique and Café Kitsuné are the sub-brands of their record label and chain of coffee shops, respectively.
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