Sigma Boy

"Sigma Boy" (Russian: "Сигма Бой") is a song by Russian bloggers Betsy and Maria Iankovskaia, released as a single by the record label Rhymes Music on 4 October 2024. It became viral on TikTok and charted on Spotify, YouTube, Shazam, Apple Music, and iTunes. On Spotify, it topped the Viral 50 Global chart. It is known to be a popular meme amongst Generation Alpha.